Press Release: Team Icon Brammo Adds Legendary Motorcycle Rider Eric Bostrom to Roster

The official press release.  Ask questions n the comments as I have a new contact I want to try out.  ; )

Team Icon Brammo Adds Legendary Motorcycle Rider Eric Bostrom to Roster

ASHLAND, Ore.; July 26, 2012 – Further solidifying Brammo’s leading role in the electric vehicle racing space, Brammo, Inc. announced today Eric Bostrom will be joining Steve Atlas as a rider for the world-famous Team Icon Brammo.

Bostrom joins Team Icon Brammo with over two decades of experience riding for companies such as Ducati, Harley Davidson Honda, Kawasaki and Suzuki. As Brammo racers, Atlas and Bostrom will provide instrumental feedback on Brammo’s racing bike, the Brammo Empulse RR, while promoting Brammo as the leading electric two-wheel vehicle brand.

“Team Icon Brammo is excited to add a rider of Eric’s caliber to our team headed into the most important race weekend of the season, the TTXGP North America Championship 2012 at Mazda Raceway Laguna Seca,” said Brian Wismann, Director of Product Development for Brammo and Manager of Team Icon Brammo. “Eric’s insight and experience will be an instrumental resource in continuing to develop the promising potential of electric motorcycle technology.”

Brammo is leading in the development and production of electric motorcycles, largely thanks to insights weaned from Team Icon Brammo. In 2009, Brammo competed in the first ever TTXGP race and finished as the top American team. Since then, racing has been core to the development of Brammo’s consumer and racing motorcycles, including the Empulse R, which is the world’s fastest production electric motorcycle for consumers. Further elevating their rich racing history, Brammo won the 2011 TTXGP North American Championship, with the Empulse RR and rider Steve Atlas.

“As I’ve always said, I have a love for all things on two wheels. Since my departure from Superbike competition, I’ve been competing in bicycle racing which has sparked my growing compassion for green power,” said Bostrom. “Having ridden both Brammo’s street and race models, the progress electric bikes have made in their short existence is nothing short of phenomenal. Our quest to develop the best bikes of tomorrow is off and to the races, and leaving a smaller footprint along the way.”

About Brammo

Brammo, Inc., is a leading electric vehicle technology company headquartered in North America. Brammo designs and develops electric vehicles including the Encite™, Enertia™, Empulse™ and Engage™ motorcycles. Brammo is the current TTXGP eGrandPrix champion of North America. Brammo is an OEM supplier of its innovative Brammo Digital Drivetrain™ systems including the Brammo Power™ battery pack and Brammo Power™ vehicle management system. Brammo has vehicle distribution and marketing operations in North America, Europe and Asia. To learn more, visit www.Brammo.com

3 thoughts on “Press Release: Team Icon Brammo Adds Legendary Motorcycle Rider Eric Bostrom to Roster

  1. What are the odds of Brammo continuing the second bike the rest of the season? Not with Eric perhaps, maybe Shelina?

    1. Wish I knew. I thought the loose plan was to run a an e Superstock Empulse with Shelina on board. But hey, if they have a second bike, she is available.

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